
ABOUT FICOSOTA
Founded in Bulgaria in 1994, Ficosota is a leading fast-moving consumer goods company in Southeast Europe. The company develops, manufactures and markets brands across snack food, home care, personal care and beauty categories.
Today, Ficosota products are available in more than 90 countries across Europe, Asia, the Middle East, Africa and North America. The company operates manufacturing facilities in Bulgaria and employs more than 1, 300 people. In 2025, Ficosota generated annual sales exceeding EUR 250 million.
For more information: www.ficosota.com
ABOUT FICOSOTA FOOD
Ficosota Food is the food division of Ficosota and a key contributor to the company's international growth. The division develops and manufactures products across snack foods, wafers, bakery and protein categories.
Its portfolio includes brands such as Maretti, My Motto, Kubeti, Mr. Stix and Livity. The division combines in-house product development, manufacturing expertise and market insights to drive continuous portfolio expansion and international growth.
ABOUT FICOSOTA ROMANIA
Romania is one of the company’s most important growth drivers.
Ficosota employs 83 people in Romania and has achieved more than 50% cumulative growth since 2020, with an average annual growth rate of nearly 9%.
The company operates across multiple food and non-food categories and holds leading positions in snack foods and fabric care. Maretti is à leading bread snacks brand in Romania, while Semana reached 17.3% value market share in the fabric softeners category in Q1 2026. Together with Milde those three brands place Ficosota among the leading FMCG manufacturers in the country.
ABOUT MARETTI
Maretti is Ficosota's premium baked snack brand and one of the company's most internationally recognized brands.
Known for its signature bruschette range, Maretti products are available in more than 85 markets worldwide. The brand offers a wide portfolio of flavours inspired by Mediterranean culinary traditions and contemporary consumer preferences.
Maretti has been present in Romania for more than ten years and continues to expand its portfolio through new product launches and flavour innovations. Following the introduction of Maretti Sea Salt from Sardinia, Romanian consumers can choose from eight different Maretti flavours.