At ZAGORKA our mission is to “Brew the joy of true togetherness to inspire a better world.” We are passionate about our customers and consumers, we care for people and the planet, and we embrace courage and the enjoyment of life in everything we do. With over 120 years of rich history and brewing traditions, our brewery has been crafting exceptional beers that Bulgarians love and brings people together. Since 1994, ZAGORKA has been part of HEINEKEN, the world’s most international brewer, renowned for its innovation, long-term investment in brands, and commitment to sustainability. As part of HEINEKEN’s global family of 85,000 employees across more than 70 countries, we are dedicated to “Brew a Better World”—a sustainability platform that ensures we create lasting value for our people, communities, and the planet.
At ZAGORKA, we are committed to brewing quality beers and ciders in a sustainable and responsible way. Our diverse portfolio features a range of beloved beer and cider brands: Zagorka, Heineken, Ariana, Birra Moretti, Amstel, Stolichno, Starobrno, and the refreshing cider Apple Thief. For those looking for non-alcoholic options, we offer Zagorka 0.0%, Heineken 0.0, and Vibe by Ariana Radler 0.0%—delivering great taste with zero alcohol.