Telenor Bulgaria EAD
Direct Marketing Specialist
длъжност на пълно работно време

Direct Marketing Specialist

София длъжност на пълно работно време

За нас

There’s never been a better time to join the world of telecommunications. In Telenor Bulgaria you will grow. Innovate. Discover. And make amazing every day. Join us in bringing the future today.

Role Overview:
Campaign design and execution specialist actively participates in the implementation of Telenor customer lifecycle management strategy by executing campaigns in a timely, operationally efficient and profitable manner.
Our perfect match has analytical mindset, strong technical aptitudes and background /interests in development and continuous improvement of marketing automation/campaign management platforms.


• Direct marketing campaign design and execution in Campaign management platform, including KPI setup for segmentation, contextual triggering, mechanics, priorities, rewards, contact policy, etc
• Actively participates in implementation of company customer lifecycle management strategy
• Implement and follow testing protocols before making any campaign live
• Effectively monitor live campaigns to ensure that they are working according to the defined logic and delivering a rich customer experience. Troubleshooting in case campaign is not performing as expected
• Develop scripts and texts, as well as coordinate approvals for the different communication channels
• Design and coordinate channels /stakeholders’ information, including manuals and campaign ambitions
• Propose improvements of current setups in the Campaign management platform to better meet business needs, improve campaigns’ performance and go-to-market time and ensure optimal usage of system capabilities.

Изисквания и необходими умения

• University degree in Business, Marketing, Communications or any relevant
• Experience within Marketing, Campaign management, Marketing automation roles
• Еxperience working with CRM/marketing automation/campaign management solutions is a strong plus
• Analytical skills and ability to work with large data sets
• Ability to develop and get knowledge in a dynamic environment
• Ability to work under stress and meet the deadlines
• Self-driven and team player
• Fluent knowledge of English (Written & Verbal)
• Proficiency with MS Office package

Ние Ви предлагаме

Positive workplace culture where you would receive all the support you need from your peers and managers in order to achieve your personal and team goals
Annual bonus based on your personal performance
Preferential prices for mobile devices and accessories
Unlimited mobile services and mobile internet
Flexible working hours
Monthly food and gift vouchers
Transportation allowance
Additional health insurance


Only short-listed candidates will be contacted. All applications will be treated in strict confidentiality and in compliance with applicable law regarding personal data protections.