Business Performance Analyst, VOYO

About us
The bTV Media Group is a leading source of information on the Bulgarian market with a high level of trust among the viewers. The media group attracts a wide television, radio, and digital audience with quality, innovative, intriguing, and diverse local and international production.

bTV Media Group is part of the Central European Media Enterprises (CME) family, which is owned by the international company PPF Group.

We believe in digital transformation as the key to our future success. Embracing new technologies allows us to anticipate user needs and deliver content in innovative ways.

VOYO is our premium streaming platform and a key part of bTV Media Group’s digital growth, offering viewers flexible access to popular TV content, exclusive productions, films, series, sports, and entertainment across devices. As VOYO continues to expand, we are strengthening the way we use data, insights, and customer understanding to create even more relevant and engaging digital experiences.

We believe in digital transformation as the key to our future success. Embracing new technologies allows us to anticipate user needs and deliver content in innovative ways.

At bTV, you're part of what matters.
The role
We're looking for a Business Performance Analyst to join the VOYO team.

In this role, you will transform data into business decisions that drive subscriber growth, customer engagement, retention, and commercial performance. Working closely with Streaming, Marketing, CRM, Product, Content, Finance, and Data teams, you will identify opportunities, uncover insights, and turn data into measurable business impact.

• 3–5+ years of experience in business analytics, digital analytics, media, telecommunications, e-commerce, subscription businesses, or a related field.
• Strong analytical mindset with the ability to translate complex data into business recommendations.
• Experience working with Power BI, Excel, SQL, or similar reporting and visualization tools.
• Understanding of customer behavior, CRM analytics, marketing performance, and customer lifecycle metrics.
• Experience with streaming, digital products, subscription-based business models, or customer analytics is considered an advantage
• Excellent communication, presentation, and stakeholder management skills.
• Ability to work independently, manage multiple priorities, and influence decision making through insights.
• Fluent English, both written and spoken

• Discounts and special deals in various stores
• Great location (and a metro station near the office)
• Food vouchers
• Medical insurance
• Additional retirement benefits