Are you passionate about leading change and optimizing business processes?
Are you ready to take charge of the complete customer journey and make a measurable impact on client acquisition and retention?
DZI is seeking a dynamic Lead and Customer Journey Management Manager to champion our CRM initiatives and redefine how we connect with our customers. This is your opportunity to play a key role in integrating communication channels, analyzing campaign effectiveness, and leading innovation in customer experience.


Key responsibilities:

CRM Leadership: Serve as the product owner for our CRM system, coordinating developments, driving improvements, and ensuring implementation of functionalities that align with evolving business needs.
Campaign Orchestration: Plan, launch, and monitor marketing campaigns and lead generation initiatives, in close collaboration with the SLAM lead management team and other business units.
Business Analysis & Strategy: Prepare business requirements, oversee the rollout of new functionalities, lead testing for system reliability, and develop annual roadmaps and strategic plans for CRM development.
Expense & Vendor Management: Control all CRM-related expenses, manage invoicing, budget accurately, and coordinate with external vendors, escalating issues and organizing regular meetings to ensure smooth delivery of ongoing tasks.
Reporting & Optimization: Generate insightful reports for colleagues and management, analyze the effectiveness of campaigns, and deliver recommendations for optimization and continuous improvement.
Customer Journey Excellence: Implement and manage customer journeys using D365 Marketing CRM, ensuring seamless integration between communication channels, effective segmentation, and personalized service.

Key requirements: 

Demonstrated experience in CRM product ownership and process optimization
Strong digital skills and an innovative, forward-thinking mindset
Proven ability in strategic planning, analytical problem-solving, and effective reporting
Exceptional communication and training skills
Experience with cross-functional team coordination and vendor management
Regulatory awareness and a commitment to compliance
Fluency in English; additional language skills are a plus

We offer:

Various opportunities for learning and further development of the professional skills and competences
Preferences for the bank products and services
Additional health insurance
Food vouchers - 55 EUR
Referral program
Hybrid working model and flexible working time
Sport card
Participation in a solidarity fund which helps employees and their families when necessary
22 days annual paid leave + 1 for your birthday

Ready to lead change and make a difference? Apply now and help us deliver world-class customer journeys at DZI!